You will be able to run an entire marketing campaign from one interview.
Use your references to go after your most lucrative industries. You can incorporate cases into your sales decks and spice up your ads.
Case studies can be used as lead magnets or be transformed into blog content. They can be sent out as part of onboarding or be attached to RFPs.
Use customer stories to educate your product development, inspire your customer success teams or train your sales and marketing staff.
Build credibility by demonstrating your value and convert more leads with high-quality content. Generate more demand and capture attention of your prospective buyers.
Establish expertise during the sales cycle and show your ability to solve your customer's problems. Close more deals and build stronger relationships with the help of valuable material.
According to a survey conducted by ReferenceKit with 26 responses from business leaders in Germany and Finland:
of respondents read case studies before deciding on a vendor. A further 15,4% asked for extra material and details in the consideration stage.
of respondents considered case studies and references to have had a significant impact on their decision to go with a particular vendor.
Getting your customer to agree can be tricky. Interviewing them can feel awkward. And if you don't get the details right, there is a big chance you've wasted everyone's time for nothing.💨
⚡️ Sometimes the back and forth to get things published takes ages, and when it's finally ready, it turns out to be non-convertive.
You might think to make an intern do the job or hire a random writer who, in worst case, can embarrass you in front of your clients or ruin your brand.
Because we're not just another content producer. We have deep experience in sales, marketing and growth all across Europe.
Let us walk you through our process below.
Together we will discuss what stories are most valuable for your business and how to get the perfect candidates to take part. If you need support with getting buy-in, we can equip you with a pitch, a release form and email templates to help you get things off the ground.
If you don't have buy-in yet, get in touch with us anyway. We can start where you're today.
After you introduce us to your client, we'll set up an interview and make sure things stay on track. You will be included in all the communication, and cc'd in the emails.
We'll briefly gather your side of the story, then interview your client in a compact meeting or call. You'll get a recording, a transcript, and a highlight summary of the meeting.
You can focus on your business while we handle production. You will soon receive the first draft and we'll manage revisions on both sides to ensure that you're thrilled with the story and your customer is happy with how they're presented.
You will receive a document with the polished draft. Next we will ramp up your ROI with assets to be promoted, including:
We are your go-to support for producing the pieces you need to maximize the ROI of every customer case.